Fractional CFO & Asset Management

What We Do

Lucro provides financial leadership for hospitality owners who need clarity, structure, and informed decision-making.

Our work is designed to support ownership-level thinking, whether that means establishing foundational financial clarity or providing ongoing leadership across more complex operations. While the depth of engagement may vary, the underlying approach remains consistent.

One way of thinking, applied at different depths.

The services below reflect how financial leadership is applied across different ownership needs. Some engagements focus on structure and visibility. Others extend into forecasting, planning, and ongoing decision support.

Each service is modular, but grounded in the same disciplined approach.

Financial Planning & Reporting

We help owners establish clear financial visibility through disciplined budgeting, cash flow forecasting, and customized reporting. Our work translates financial data into insight that supports informed decision-making and sustainable profitability.

Through ongoing review and discussion, we help owners stay proactive, anticipate pressure points, and adjust course with confidence rather than reacting after the fact.

Bookkeeping Services

We provide accurate, timely bookkeeping that forms the foundation for effective financial leadership. Our work ensures that financial records are organized, reliable, and aligned with how hospitality businesses operate.

Rather than treating bookkeeping as a standalone task, we approach it as the system that supports visibility, consistency, and informed decision-making. This disciplined foundation allows owners to trust their numbers and engage more meaningfully with higher-level financial insight.

Benefits Administration

We support hospitality owners in managing employee benefits from a financial and operational perspective. Our role is to help ensure benefit programs are structured, documented, and administered in a way that aligns with payroll, cash flow, and overall cost control.

By coordinating benefits administration within the broader financial framework, we help reduce administrative friction, support compliance, and provide owners with clearer visibility into the true cost of labor.

Contract Management Services

We support hospitality owners by providing financial and operational oversight of key contracts and agreements. Our role is to help owners understand cost exposure, payment terms, and financial obligations so contracts align with operational realities and ownership priorities.

We also assist with standardizing internal contract templates and tracking key terms, helping reduce risk, improve consistency, and support more informed decision-making across the business.

Human Resources & Payroll

We support hospitality owners by integrating payroll and labor data into the financial picture, allowing workforce costs to be evaluated in context with revenue, margins, and cash flow. This visibility helps identify trends, highlight inefficiencies, and surface issues such as overscheduling or cost pressure before they impact performance.

We also provide advisory support around workforce structure and documentation, including employee file practices, onboarding processes, handbook development, and review of documented employee actions. Our role is to raise patterns and risks to the ownership level so labor decisions are made with foresight, discipline, and financial clarity.

Capital Improvements

We support hospitality owners in planning and evaluating capital improvements through a financial lens, helping align maintenance, renovations, and reinvestment decisions with cash flow, asset condition, and long-term ownership goals.

Our work focuses on timing, prioritization, and financial impact. By evaluating capital needs alongside operating performance and forecasting, we help owners make informed decisions that preserve asset value, reduce reactive spending, and support sustainable investment over time.

Risk Management & Liability

We help hospitality owners identify and understand operational and financial risks that may impact performance, cash flow, and long-term asset value.

Our role is to provide oversight and perspective, not to simply catalog risks. We work alongside owners and trusted advisors to assess exposure, evaluate insurance coverage in context, and ensure protections align with the realities of the business and ownership goals. This includes identifying gaps, redundancies, or misalignment that can lead to unnecessary cost or unanticipated risk.

By monitoring trends, operational changes, and evolving exposures, we surface risk considerations early so owners can make informed decisions that protect profitability, support stability, and preserve asset value over time.

Operational Systems & Profit Optimization

We help hospitality owners understand how operational systems and decisions impact profitability, cash flow, and long-term performance.

Rather than managing day-to-day operations, we focus on identifying where systems, processes, and policies may be creating financial friction. This includes evaluating revenue performance, cost structures, inventory controls, and vendor relationships through a financial lens to surface inefficiencies, margin pressure, or misalignment with ownership goals.

Using key performance indicators and benchmarking, we assess asset performance and identify opportunities for improvement. Our role is to translate operational activity into financial insight so owners can prioritize changes that strengthen margins, improve predictability, and support sustainable growth without compromising the guest experience.

Not every hospitality business requires the same level of financial involvement. Some owners benefit most from reliable accounting and clear cash flow visibility. Others require deeper financial leadership to support planning, capital decisions, or portfolio oversight.

Lucro meets clients where they are, applying the same disciplined financial thinking at the level that best supports their ownership goals.